Feature Matrix
A detailed comparison of features, pricing transparency, and value across both platforms — focused on what enterprise buyers actually need to evaluate before signing a contract.
| Feature / Pricing Factor |
Document360
|
Guru
|
|---|---|---|
| Pricing Transparency | Hidden — contact sales required | Published (Starter $25/seat/month) |
| Free Plan | ||
| Free Trial | 14 days | 14 days |
| Minimum Monthly Cost | Quote-based — undisclosed | $250/month (10-seat floor) |
| Pricing Model | Quote-based / sales-led | Per-seat with seat minimum |
| Self-Serve Purchase | ||
| AI Features Included | Eddy AI (all plans, scope varies) | Basic AI on Starter; Agents on Enterprise |
| SSO (SAML) | Included (plan-dependent) | Enterprise only |
| Custom Domain | ||
| Multi-Language / Auto-Translation | 50+ languages | 50+ languages |
| Analytics & Reporting | Advanced on Builder/Enterprise | |
| Browser Extension | ||
| Knowledge Agents (AI Chat/Research) | Partial — Eddy AI chatbot | Enterprise only |
| MCP Server Support | Enterprise only | |
| Multi-Tenant Client Portals | ||
| Custom Branding / White Label | ||
| Video-to-Documentation | Partial — screen recording via Floik only | |
| Approval Workflows | Via verification cycles | |
| SOC 2 Compliance | ||
| Startup / Discount Program | 6 months free + 50% off next 6 (must qualify; reported hidden costs) | Not published |
Data as of February 2026. Document360 pricing is quote-based; all figures for Document360 are based on publicly available information, user reports, and trial access. Guru Starter pricing is $25/seat/month with a 10-seat minimum as published on their website.
Strengths & Weaknesses
Deep Dive
An in-depth analysis of the critical pricing differences, hidden costs, scalability economics, and value trade-offs enterprise buyers must understand before committing to either platform.
Document360 offers a genuine feature-rich platform for external knowledge bases — but you cannot evaluate cost without a sales conversation, making budget planning nearly impossible. Guru's published $25/seat/month pricing appears affordable until the 10-seat minimum applies, turning a 3-person team's $75/month expectation into a $250/month reality. Neither tool offers a free tier. Document360's startup program provides six months free, but users report unexpected fees that undercut the headline value. For buyers who need transparent pricing and predictable ROI, both platforms require significant effort just to get a number.
Guru's per-seat model creates a well-understood but painful scaling curve — every new employee means a higher monthly bill, and Knowledge Agents only unlock at Enterprise pricing with custom quotes. Document360's quote-based model makes scaling costs entirely opaque; teams can't model growth costs without re-engaging sales at every inflection point. Neither platform publishes add-on costs or overage fees publicly. Guru's credit-based AI adds a second scaling variable: heavy AI users on Starter or Builder tiers may exhaust credits mid-month, forcing either an upgrade or reduced AI usage until the billing cycle resets.
Document360's biggest hidden cost is procurement friction — every purchase, upgrade, or renewal requires a sales conversation, adding weeks to timelines and creating unpredictable renewal negotiations. Its startup program's reported hidden costs add further risk for early-stage companies. Guru hides its biggest costs behind tier gates — SAML SSO and Knowledge Agents (the features enterprise buyers most need) are Enterprise-only, meaning the published $25/seat Starter price is rarely the actual price for mature deployments. Custom branding and external portal delivery are absent entirely, meaning organizations needing client-facing documentation must pay for a second tool alongside Guru.
Pricing Breakdown
A direct comparison of all published pricing tiers, what each includes, and the true minimum cost of entry for new customers in 2026.
Pricing Verdict
Document360 and Guru represent two different pricing problems for enterprise buyers. Document360 is completely opaque — you cannot get a number without a sales call, and the eliminated free tier removes any ability to self-evaluate at low cost. Guru is transparent at the Starter level but rapidly becomes expensive: the 10-seat minimum creates a $250/month floor, and the features that actually matter to enterprise teams (SSO, Knowledge Agents, advanced analytics) all require a custom Enterprise quote. Both tools ultimately push buyers into sales conversations for real pricing. Neither offers a genuine free tier. And critically, neither tool offers multi-tenant client portals or real-world video-to-documentation conversion — meaning organizations with those needs must budget for additional tools on top of either platform's cost.
Our Recommendation
Document360 is a capable external knowledge base platform with strong AI writing tools and help desk integrations — but its fully hidden, sales-led pricing model and discontinued free tier make it frustrating for buyers who want to evaluate and budget independently. Guru excels at internal knowledge management with expert verification workflows and browser-based knowledge surfacing, but its $250/month minimum, gated AI Agents, and complete absence of external portal delivery make it a poor fit for customer-facing documentation needs.
Choose Document360 if you need...
Choose Guru if you need...
Choose Docsie if you need...
Winner: Docsie
Both Document360 and Guru share the same critical gaps: no multi-tenant client portals for external delivery, no real-world video-to-documentation conversion, and pricing models that obscure true costs (Document360 hides all pricing; Guru hides enterprise features behind custom quotes). Docsie publishes its pricing, offers a genuine free plan with real AI credits, and provides a complete CONVERT → MANAGE → DELIVER → LEARN → AUTOMATE → MONITOR workflow — including multi-tenant portals, built-in LMS, autonomous agents, and real-time compliance monitoring — at a predictable workspace-based cost that doesn't inflate with every new user added.
Common Questions
Q: Does Document360 have a free plan in 2026?
A: No. Document360 discontinued its free tier in November 2024. Existing users on the free plan were grandfathered, but new users cannot access any free tier. A 14-day free trial is available, but all plans now require a sales conversation and a quote — there is no self-serve purchase option and no published pricing.
Q: What is Guru's minimum monthly cost?
A: Guru's Starter plan is $25 per seat per month, but a 10-seat minimum applies regardless of how many people you actually have. This means the absolute minimum cost to use Guru is $250/month. For teams of fewer than 10 people, you still pay for 10 seats. Builder and Enterprise pricing requires a separate sales conversation.
Q: Are there hidden costs with Document360's startup program?
A: Document360's startup program offers six months free on a Business or Enterprise plan, followed by 50% off for the next six months. However, users have publicly reported unexpected costs within the program that weren't disclosed upfront. Because base pricing is never published, it's difficult to calculate the true cost of the program without a detailed sales conversation and contract review.
Q: Does Guru charge extra for AI features?
A: Yes and no. Basic AI features are included on Starter, but Knowledge Agents — Guru's most advanced AI capability including Chat, Research, and MCP Server modes — are locked exclusively to the Enterprise tier, which requires a custom quote. Additionally, Starter and Builder plans operate on a credit-based AI model, meaning heavy AI users may exhaust their monthly allocation before the billing cycle resets and face pressure to upgrade.
Q: Is Document360 or Guru better for external customer documentation?
A: Document360 is significantly better suited for external customer documentation — it supports custom domains, custom branding, and is purpose-built for knowledge bases accessed by end customers. Guru is primarily an internal knowledge management tool; it lacks custom domains and custom branding entirely, making it unsuitable for client-facing documentation portals. That said, neither tool offers multi-tenant portals that deliver branded documentation to multiple clients simultaneously from one system.
Q: Is there a better alternative to both Document360 and Guru?
A: Docsie addresses the key limitations of both platforms. Unlike Document360, Docsie publishes its pricing transparently and offers a genuine free plan with real AI credits — no sales call required. Unlike Guru, Docsie supports multi-tenant client portals with custom domains and branding, making it suitable for external documentation delivery. Docsie also converts real-world training videos into structured documentation (not just screen recordings), includes a built-in LMS with certifications, and uses an AI credit model that scales based on what you process — not how many seats you add. Teams currently evaluating Document360 or Guru for knowledge base and documentation needs consistently find Docsie provides more capability at a lower and more predictable total cost.
Docsie offers what both Document360 and Guru can't: transparent published pricing with a free plan, multi-tenant client portals for external documentation delivery, real-world video-to-docs conversion, and a built-in LMS — all in one platform with an AI credit model that scales based on usage, not headcount.
Free plan includes real AI credits to convert a 10-minute training video. No credit card required.
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