4.8
on G2
Bloomfire
Dubble
Bloomfire starts at ~$1,250/month with a 50-user minimum while Dubble offers plans from $0 to $18/user/month. We break down exactly what you get at each price point, where the hidden costs lie, and why neither tool delivers the full documentation value that growing teams actually need.
Feature Matrix
A side-by-side breakdown of features across pricing tiers for Bloomfire and Dubble, helping you evaluate what each dollar actually buys your team.
| Feature / Capability |
Bloomfire
|
Dubble
|
|---|---|---|
| Free Plan Available | Free (25 guides) | |
| Starting Price | ~$25/user/month (50-user min) | $0 (Free) / $12/user/month (Team) |
| Minimum Monthly Spend | ~$1,250/month | $0 |
| Enterprise / Custom Pricing | ||
| Unlimited Content Creation | Pro+ only | |
| AI-Powered Search | ||
| Video / Audio Indexing | Indexing only (not conversion) | |
| Screen Recording Capture | ||
| Auto-Generated Step Guides | ||
| Custom Branding | Pro+ only | |
| Custom Domain | ||
| PDF Export | Pro+ only | |
| Team Workspace / Collaboration | Team plan only | |
| Analytics & Reporting | ||
| SSO / SAML | Enterprise only | |
| API Access | ||
| SOC 2 Compliance | ||
| GDPR Compliance | ||
| Multi-Tenant Portals | ||
| Built-in LMS / Certifications | ||
| Multi-Language / Auto-Translation | Partial, no auto-translation | |
| Version Control | Basic | |
| Integrations Count | 7+ (Salesforce, Slack, Teams, etc.) | 3 (Notion, Confluence, Slack) |
Pricing and features as of February 2026. Bloomfire pricing based on publicly available information and vendor documentation. Dubble pricing based on published plan details at dubble.so.
Strengths & Weaknesses
Deep Dive
Bloomfire's pricing model demands a 50-user minimum at ~$25/user/month, creating a hard floor of approximately $1,250/month before a single document is created. For teams under 50 people, you're paying for seats you don't use. Dubble offers far more accessible pricing — free up to 25 guides, then $12–$18/user/month — making it genuinely useful for small teams on a budget. However, Dubble's value ceiling is low; you get screenshot guides and little else. Bloomfire delivers more capability but at a cost that many mid-market teams cannot justify, especially given its limitations around documentation output and external delivery.
Bloomfire's per-user pricing model means every new team member adds to your monthly bill. At 100 users you're spending roughly $2,500/month on the Starter plan alone, before Enterprise add-ons. Bloomfire also lacks a transparent Enterprise pricing page, so larger teams face unpredictable cost increases during procurement. Dubble's Team plan ($12/user/month with a 5-user minimum) scales more predictably for small teams, but its feature set doesn't grow with you — there are no enterprise tiers, no SSO, no API, and no analytics at any price point. Both tools effectively hit a ceiling where teams either overpay for unused seats or outgrow the platform entirely.
Bloomfire's hidden costs include the 50-user minimum (forcing overspend for smaller teams), the absence of a free trial (demo-only means no hands-on evaluation before commitment), and the Enterprise-only gate on SSO and advanced security. Dubble's hidden limitations are structural — the free plan caps at 25 guides, custom branding requires a paid upgrade, and PDF export is Pro-only. More critically, neither tool includes features that growing teams eventually need: Bloomfire lacks multi-tenant portals and LMS capabilities, while Dubble lacks version control, analytics, and enterprise compliance. Both tools will eventually require supplementary tools, adding cost and complexity to your documentation stack.
Pricing Breakdown
A detailed look at every pricing tier for both tools — what you pay, what you get, and where the value breaks down.
Bloomfire and Dubble occupy opposite ends of the pricing spectrum — Bloomfire is enterprise-priced with a high floor and deep knowledge management features, while Dubble is affordable and simple but limited to browser-based screenshot guides. Neither offers genuine value for teams that need to convert existing content into structured documentation, manage multi-tenant delivery, or scale documentation across languages. Bloomfire will overprice smaller teams; Dubble will underserve growing ones. For teams who need transparent workspace-based pricing with AI credits, full documentation management, multi-tenant portals, and built-in LMS capabilities, Docsie offers a more complete and cost-effective alternative starting at $199/month for up to 15 users.
Our Recommendation
Bloomfire is a well-built enterprise knowledge management platform — but its $1,250/month minimum makes it inaccessible for most teams, and it lacks the ability to convert video into structured documentation or deliver content through multi-tenant portals. Dubble is an impressively simple tool for capturing browser workflows as screenshot guides, but its feature ceiling is low and it offers nothing for enterprise documentation, multilingual content, or customer-facing knowledge delivery. The right choice depends heavily on your team size, budget, and how sophisticated your documentation needs actually are.
Choose Bloomfire if you need...
Choose Dubble if you need...
Choose Docsie if you need...
Winner: Docsie
Both Bloomfire and Dubble share critical gaps that enterprise documentation teams cannot afford — neither converts existing video content into structured docs, neither supports multi-tenant portal delivery for multiple clients, and neither includes a built-in LMS with certifications. Bloomfire prices out smaller teams while Dubble caps out before real enterprise needs begin. Docsie's AI credit model provides transparent, scalable pricing starting at $199/month, covering the full CONVERT → MANAGE → DELIVER → LEARN → AUTOMATE → MONITOR workflow with 100+ language support, agentic AI search, and SOC 2 Type II compliance — delivering more capability at a lower total cost of ownership than either competitor.
Common Questions
Q: What is the minimum cost to use Bloomfire?
A: Bloomfire requires a minimum of 50 users on its Starter plan at approximately $25/user/month, creating a hard floor of around $1,250/month. There is no free trial — only a demo — meaning teams must commit to this spend without a self-serve evaluation period. Teams smaller than 50 people will pay for unused seats, making Bloomfire economically inefficient for mid-market organizations.
Q: Does Dubble have a genuinely useful free plan?
A: Yes, Dubble's free plan is genuinely functional for small teams — it provides 25 guides with browser extension capture and basic sharing at no cost. However, the 25-guide cap is a hard limit, not a soft one, and custom branding, PDF export, and team workspaces all require a paid upgrade. For teams needing more than 25 guides or any collaboration features, the Team plan at $12/user/month (5-user minimum) is the practical entry point.
Q: How does Bloomfire's per-user pricing scale for growing teams?
A: Bloomfire's per-user model scales linearly — 100 users costs approximately $2,500/month on the Starter plan, and 200 users roughly $5,000/month. Enterprise pricing is custom and non-public, introducing procurement uncertainty for larger organizations. Unlike workspace-based tools, every new team member directly increases your monthly bill, which makes total cost of ownership difficult to forecast and control as headcount grows.
Q: Can Bloomfire or Dubble convert existing training videos into documentation?
A: Neither Bloomfire nor Dubble converts video into structured documentation. Bloomfire indexes video and audio content so it's searchable within its platform, but does not produce text documentation, SOPs, or structured articles from video. Dubble only captures live browser screen actions via its Chrome extension — it cannot accept uploaded video files at all. If you need to convert training videos, screen recordings, or real-world footage into structured documentation, you need a different tool entirely.
Q: Which tool is better for customer-facing documentation delivery?
A: Neither tool is well-suited for customer-facing documentation delivery. Bloomfire is primarily designed for internal enterprise knowledge management, with limited external publishing capabilities and no multi-tenant portal architecture. Dubble has no knowledge base platform or custom domain support at any pricing tier. Teams needing to deliver branded documentation portals to external customers or multiple clients will find both tools inadequate for that use case.
Q: Is there a better alternative to both Bloomfire and Dubble for documentation teams?
A: Yes — Docsie addresses the core limitations shared by both tools. Unlike Bloomfire, Docsie converts any video (training recordings, screen captures, real-world footage) into structured documentation and delivers it through multi-tenant portals with custom branding — without a per-user pricing floor. Unlike Dubble, Docsie includes enterprise-grade version control, 100+ language auto-translation, a built-in LMS with certifications, and SOC 2 Type II compliance. Docsie's workspace-based pricing starts at $199/month for 15 users, making it more accessible than Bloomfire and significantly more capable than Dubble for teams with real documentation requirements.
Docsie gives you what neither Bloomfire nor Dubble can — convert any video or PDF into structured documentation, deliver it through multi-tenant branded portals, train teams with a built-in LMS, and scale across 100+ languages. Transparent workspace pricing starting at $199/month, no per-seat minimums, and a free plan with real AI credits included.
No credit card required. Free AI credits to convert a 10-minute training video included on sign-up.
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