4.8
on G2
Common Questions
Q: What is the main difference between Document360 and Guru?
A: Document360 is built for external documentation — customer help centers, product knowledge bases, and support portals. Guru is built for internal knowledge management — capturing tribal knowledge, verifying it with subject matter experts, and surfacing answers to employees inside tools like Slack and Chrome. If you're publishing docs for customers, Document360 is more aligned. If you're managing internal company knowledge, Guru is the stronger fit.
Q: Does Document360 or Guru support multi-tenant client portals?
A: Neither Document360 nor Guru supports true multi-tenant client portal delivery. Document360 supports custom domains and branded portals but operates as a single-tenant system — you cannot power multiple separate branded portals for different clients from one knowledge base. Guru is primarily an internal tool with no custom domain support at all, making it unsuitable for any external client-facing delivery.
Q: Can Document360 or Guru convert training videos into documentation?
A: Document360 has partial video capability through its Floik acquisition, which enables screen-recording-to-demo conversion — but this does not work with pre-recorded training videos or real-world footage. Guru has no video-to-documentation capability whatsoever. If you have existing training videos, field operation recordings, or product demonstration videos you need to convert into searchable documentation, neither tool can help.
Q: How do Document360 and Guru handle AI features?
A: Document360's Eddy AI focuses on content creation — generating articles, translating into 50+ languages, converting audio/video to content, and creating FAQ entries. Guru's Knowledge Agents (Chat, Research, MCP Server) focus on knowledge retrieval — helping employees query existing knowledge and get verified answers. Guru also supports MCP Server integration for connection to AI agent ecosystems, which Document360 does not currently offer.
Q: How does pricing compare between Document360 and Guru?
A: Document360 discontinued its free tier in November 2024 and now uses fully opaque, sales-led quote-based pricing — you cannot see prices or purchase without contacting sales. Guru publishes a Starter price of $25/seat/month but enforces a 10-seat minimum, creating a $250/month floor. Both tools lock advanced features (SSO, advanced analytics, AI credits) behind higher Enterprise tiers. Neither offers self-serve purchasing at the enterprise level.
Q: Is there a better alternative to both Document360 and Guru?
A: Yes — Docsie addresses the core gaps that both Document360 and Guru leave open. Unlike Document360, Docsie supports true multi-tenant client portals, transparent published pricing, and a genuine free plan with real AI credits. Unlike Guru, Docsie can convert existing training videos, real-world footage, and PDFs into structured documentation — not just manage text knowledge. Docsie also includes a built-in LMS for training and certification, autonomous agents for touchless documentation workflows, and real-time compliance monitoring for HIPAA, SOX, ITAR, and GDPR — all in one platform at a fraction of the enterprise cost.
Deep Dive
Document360 and Guru are built for fundamentally different audiences. Document360 targets companies that need customer-facing or external knowledge bases — help centers, product documentation, and support portals. It excels at organizing and publishing content for end users outside the organization. Guru, by contrast, is an internal knowledge management platform designed to capture tribal knowledge, ensure expert verification, and surface answers to employees inside tools like Slack and Chrome. Choosing between them starts with one question — are you building documentation for customers or for your own team?
Both platforms invest heavily in AI, but with different focuses. Document360's Eddy AI suite handles multilingual content generation, audio/video-to-content conversion, FAQ generation, and interactive decision trees. It's designed to accelerate content creation for external publishing. Guru's Knowledge Agents (Chat, Research, MCP Server) focus on retrieval — helping employees query internal knowledge and get verified answers instantly. Guru's MCP Server support places it ahead for integration with modern AI agent ecosystems. Neither platform converts real-world training videos into searchable documentation — a gap that limits both for organizations with large video content libraries.
Document360 has a clear advantage for external documentation delivery — it supports custom domains, custom branding, embeddable widgets, and help desk integrations with Zendesk, Intercom, and Freshdesk. Teams can publish polished, branded help centers. Guru lacks custom domain support and custom branding entirely, making it unsuitable for customer-facing portals. However, neither tool supports true multi-tenant delivery — the ability to power multiple separate branded portals for different clients from one knowledge base. For agencies or consultancies serving multiple customers, both platforms fall short of this requirement.
Guru and Document360 both create friction at the pricing level. Document360 discontinued its free tier in November 2024 and now operates entirely as a sales-led, quote-based platform — no pricing is published, and you cannot self-serve purchase. Guru publishes its Starter price ($25/seat/month) but enforces a 10-seat minimum, creating a $250/month floor that prices out smaller teams. Both require sales engagement for Enterprise tiers. Credit-based AI in Guru can hit limits for heavy users on lower plans. For buyers who want pricing transparency, self-serve access, or a genuine free tier to evaluate the product, both tools require workarounds.
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